Blog

During the hectic holiday months, it's all too easy for gym members to strike gym sessions off their to-do lists. But taking measured steps can help your gym address this problem and keep members on board. Here are five ideas to try:   Give Them a Goal Get your...

Now is a great time to run fall marketing promotions to bring in new customers. Now that your summer and back-to-school marketing is past, it’s high time for some holiday-themed promotions! Think of occasions and themes fitting the months ahead as inspiration for your...

IHRSA 2021 is right around the corner, and this year it is being held in Dallas, Texas. Not only will you get to experience the tradeshow and the best the fitness industry has to offer, you will be able to explore one of the biggest cities in the country. Here are...

Like any business, it’s not enough to simply start a gym. Starting a business does not equate to success. You need to put planning and effort into the right areas to improve your chances of succeeding in the gym and health club industry. Here are five areas to focus...

Retention is one of the best ways to make your gym successful. You want to keep the same members and get them to simply continue to pay their membership dues month after month. How do you achieve that? One way is to create recurring, automatic payments through ACH...

Here at Paramount Acceptance, we pride ourselves on the customer/client experience and giving great service to complement our software. We have lots of clients across the country, here is what some of them are saying about us: 

It’s becoming more and more apparent how important mental wellbeing is, in addition to physical health. Since your gym is in the health and wellness business, and it’s in a position to be a positive voice and role model in the community, your business is well-suited...

If your gym could use some new life breathed into it, it's time to go back to the basics. Here are 10 areas to focus on: 1. Greet People by Name It’s not hard to create a personal atmosphere that helps all members feel welcome. A simple technique is to learn each...

At Paramount it's our top priority to help you run your gym efficiently. That is why we work with some of the best companies across the country to bring you effective and powerful solutions that will benefit your day to day operations. Below are some of our favorite...

It’s always smart to consider the time of year when you’re marketing your gym. Just as you can create an influx of members after the new year and as summer approaches, you can create promotions based around going back to school. This may be a slow time of year for...