Blog
National Fitness Article
National Fitness Trade Journal was established in 1982 and is a publication geared to helping fitness professionals. Recently, Paramount was featured in their latest issue. Here is a short excerpt from the article. With over 45 years of fitness industry experience,...
3 Ways Your Gym Can Be a Refuge
The COVID-19 pandemic has thrown off everyday life for your gym, but also for your gym’s members and the community around you. With this perspective in mind, you can find ways to help your community with your gym while benefiting your business at the same time. It’s...
3 Promotions That Can Safely Increase Membership Sales
Now that our society is learning how to reopen with a new normal focused on safety, it’s time to encourage your members to come back to the gym (and to go after some new members). How can you increase attendance if members have grown accustomed to digital workouts or...
How to Market to a Younger Generation
There is not a one-size-fits-all way to market your gym business, or any business for that matter. One of the reasons is that different generations respond differently to marketing. You need to use different marketing techniques to reach a younger generation than you...
Benefits of Having a Customer Service / Collections Call Center for Your Gym
As a gym owner, the first thought you had when you opened your new gym or fitness studio probably had nothing to do with membership payments or billing services. Instead, your head was most likely filled with excitement and eagerness to get people in your space to...
Why Paramount Is The Perfect Solution for Fitness Groups of All Sizes
For some gym owners and managers, the discussion around gym management software can be confusing. The question “isn’t this something only large health clubs need?” is quite common, especially from smaller or mid-size gym owners. We’re here to set the record straight...
Club Solutions Client Feature – Gym at City Creek
Recently, Club Solutions Magazine interviewed our client The Gym at City Creek about their experience with Paramount. Here is an excerpt from that interview. Billing and collections software solutions that deliver accurate reporting can be a difference-maker in a...
3 Helpful Reports To Use After You Reopen
As your gym transitions back to this new normal, it is important to track, organize, and evaluate all of the information that your gym has gathered since reopening. To help you manage all of this data, we have identified 3 reports that we feel will be the most helpful...
5 Healthy Reasons Members Need Gyms Right Now
As health clubs have been opening, a new hurdle that some gym owners are facing is the uneasiness that members are feeling to return to the gym. Although extensive health restrictions have been put in place some members are still leery of the gym. That is why we have...
Feedback From Clubs That Have Reopened
Throughout the country, health clubs have been opening their doors to their members. At Paramount in the last week, we have had several clients open. However, we still have clients that have yet to open to the public. We thought it would be beneficial for everyone to...